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We consider social responsibility as a distinctive feature of our history and identity as a "popular" co-operative bank. Today we interpret it with new tools and openly declared policies and objectives with a view to the sustainable development of our activities. We follow principles of sound and prudent management and of social responsibility in fulfilling our role of bank committed to creating value for our registered and other shareholders. We seek to reconcile the specific interests of the bank and its stakeholders with those of the general interests of society and to consider the common good as the ultimate aim of our activities.
OUR SOCIAL RESPONSIBILITY MODEL
Our social responsibility model is based on the involvement of all organisational units in the formulation and achievement of social responsibility and sustainability objectives as an integral part of normal corporate activities.
In order to achieve this we are progressively implementing a system to manage ethical, social and environmental aspects of activities which is integrated in corporate processes and based on six fundamental processes:
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organisational controls able to direct the action of individuals and organisational units in compliance with Group principles and values;
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formal commitments as a stimulus for continuous improvement by sharing best practices and promoting a culture of the social responsibility and sustainability;
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innovation in business based on objectives of sustainability and consistency with the ethical, social and environmental expectations of stakeholders;
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involvement in the community to support identity choices, consistent with the business model adopted;
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dialogue with stakeholders that is structured and systematic in order to co-ordinate all processes;
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reporting both internally and externally to support the management of dialogue with stakeholders.
The Corporate Social Responsibility Staff of UBI Banca:
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supports the development of an integrate social responsibility
strategy, which will support sustainable growth and help create a strong and distinctive identity on the market;
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was born in 2007 and is part of Development and Strategic Planning Macroarea on the staff of the Chief Executive Officer. |
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